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@article{Saman Fatima_Afifa Iqbal_Dr. Irfan Ullah_Ayesha Ahmad_2026, title={Effect of Sports Betting and its Potential Risk on Emotional Control and Entertainment of Players}, volume={5}, url={https://www.assajournal.com/index.php/36/article/view/1775}, abstractNote={<p><em>The study explored the relationship between effect of sports betting and its potential risk on the emotional control and entertainment of players. Researcher has used cross-sectional survey approach for the purpose of data collection. Descriptive statistical (mean, frequency, percentage, and standard deviation), and inferential statistics (t-test) were utilized to find out the results from collected data. The study based on quantitative measure in nature. To access the effect on emotional control to optimize the effect on match fixing and fraud and to find out the effect on entertainment on personality of players. </em><em>Finding of the study showed that t</em><em>he mean difference between the sample mean (M=2.5014) and the test value was 2.501362. The 95% confidence interval for the difference in means ranged from 2.4100 to 2.5927, indicating that the true population mean difference is expected to fall within this interval. Both emotional and entertainment aspects showed statistically significant differences from a test value of 0, as indicated by the very low p-values (p=0.000).</em><em> Over time, these practices can cause mood swings, anxiety, and even despair, especially when losses accrue. Furthermore, the persistent chase of wins can breed obsessive tendencies and hamper decision-making abilities, harming personal relationships and professional duties. </em></p>
<p><strong><em>Keywords</em></strong><em>: Emotional control, entertainment, match fixing &amp; fraud, social aspects.</em></p>
<p><em>https://doi.org/10.5281/zenodo.20315561</em></p>}, number={2}, journal={`}, author={Saman Fatima and Afifa Iqbal and Dr. Irfan Ullah and Ayesha Ahmad}, year={2026}, month={May}, pages={1141–1150} }